Cameo was tasked to work with BEYOU to handle all PR and Social Media efforts.
- PR Launch
- Media Events
- Influencer Campaign
- Opinion Pieces
From media events to PR activations and innovative social media campaigns, the Cameo team has worked closely with the BEYOU Boutique team to drive their presence in the fashion industry.
On the PR front, the CAMEO team has worked closely with BEYOU Boutique to ideate, plan and organize several PR events. Cameo team responsibilities included but were not limited to coming up with innovative and out of the box activation ideas to keep the media and VIP guests engaged, working closely with brand partners to ensure collaborative opportunities are maximized during the event, securing the attendance of tier 1 influencers and journalists, collating coverage and more.
Our content creation and social media efforts also ensured a drive in the presence of our accounts online, especially with the launch of the BEYOU Tiktok account with short form content such as transition videos and similar, on brand and trendy content.