Cameo was tasked to shed light on Mr. François Vouillamoz’s arrival to Dubai and Entrecote’s introduction of a new terrace arrangement through a PR scope of work.
- Media Event
- Press Release
The scope of work entailed organizing a media event, drafting and distributing a press release with a key focus on arabic media and arranging for an interview with a tier one magazines. CAMEO was successful in meeting the requirements of the client, with an over-delivery on the media attendance front as well as an establishment of a good coverage of our news while getting the word out about Entrecôte’s key offering.